# Gumroad Mailerlite Integration

> To connect Gumroad and MailerLite, log in to Zapier and create a new Zap with Gumroad as the trigger for new sales. Next, add MailerLite as the action app to create or update subscribers. Finally, map your purchase data, run a test, and publish your Zap to activate the integration.

Canonical: https://livedemo.ai/tutorials/gumroad-mailerlite-integration/
Apps: MailerLite
Updated: 2026-10-05
Interactive demo: https://story-api.livedemo.ai/workspaces/62255d3d3304f17b8f5e2d03/stories/692a0003243f01ed60a4d93a/preview?step=1

## Steps

1. Log in to Zapier and click "Create" then "Zaps" to begin.
2. Click "Trigger."
3. Search for "Gumroad" and select it.
4. Select "Sale" to capture each new purchase from your Gumroad store.
5. Connect your Gumroad account, select the product to monitor, then test it.
6. Click "Action" and search for MailerLite to add it as your action app.
7. Select an action event, like "Create or Update Subscriber" to add your Gumroad customers to your email list.
8. Connect your MailerLite account when prompted.
9. Map Gumroad purchase data (email, name, product purchased) to the corresponding MailerLite subscriber fields and groups.
10. Run a test to verify that Gumroad sales data is properly syncing with your MailerLite account.
11. Click "Publish" to activate your Zap.