# How to Add Coupon Code to Klaviyo Email

> To add a coupon code to your email in Klaviyo, open your template, click 'Coupon', and name your code. Next, set your discount parameters, adjust typography and formatting, and choose a color scheme for visual emphasis. Finally, add a redeeming message and select 'Publish changes'.

Canonical: https://livedemo.ai/tutorials/how-to-add-a-coupon-code-to-klaviyo-email/
Apps: Klaviyo
Updated: 2026-10-05
Interactive demo: https://story-api.livedemo.ai/workspaces/62255d3d3304f17b8f5e2d03/stories/692a00fe243f01ed60a4ea7b/preview?step=1

## Steps

1. First, let's open your email template and get ready to add content blocks.
2. Click on 'Coupon' to add a section where your coupon code will appear.
3. Give your coupon code a unique name that you can track later in your analytics.
4. Set your discount parameters here - percentage off, minimum purchase, or free shipping.
5. Access these formatting controls to make your coupon code stand out visually.
6. Adjust the typography to ensure your coupon code is easy to read and copy.
7. Select a font that makes your coupon code clear and unmistakable for subscribers.
8. Use these design elements to create visual emphasis around your coupon offer.
9. Choose a color scheme that draws attention to your coupon code section.
10. Create a compelling message explaining the value of your coupon and how to redeem it.
11. Review your email once more, then select 'Publish changes'.