# Google - Connect Analytics to Google Tags

> To connect Analytics to Google Tags, copy your Measurement ID from Analytics Data streams. Then, in Google Tag Manager, create a new tag, choose GA4 Event, paste the ID, select All Pages as the trigger, save, and use Tag Assistant with your website URL to test.

Canonical: https://livedemo.ai/tutorials/how-to-connect-google-tag-manager-to-google-analytics/
Apps: Google
Updated: 2026-10-05
Interactive demo: https://story-api.livedemo.ai/workspaces/62255d3d3304f17b8f5e2d03/stories/692a33c2ab56e05a00fd8198/preview?step=1

## Steps

1. Go to Admin> Property Settings> Data streams.
2. Select the active Data Stream
3. Copy the Measurement ID
4. Now let's head to Google Tag Manager.
5. Click on Container name which will be your website address.
6. Go to the left pane and click on Tags.
7. Click on New to create a new Tag.
8. Give it a name and select Tag configuration box on top.
9. Choose Google Analytics.
10. Choose Google Analytics and select GA4 Event.
11. Paste the Measurement Id you copied from Google Analytics
12. Select Event as the variable to be added
13. This is how it will appear on the text field
14. Select All Pages as the Triggering event. and hit Save
15. Hit the Preview button and your website will open to do a test if the tag is working.
16. Now let's head to Tag Assistant and add Website URL
17. Hit Continue