# Highperformr - How to Use Twitter Analytics to Create a Content Strategy

> To build a Twitter content strategy, first open Analytics from the left sidebar to view your growth funnel, impression and engagement metrics. Next, review recent post insights, top engaged posts by media type, and your post consistency tracker. Finally, analyze follower changes, top post metrics, and iterate on your strategy using data analytics.

Canonical: https://livedemo.ai/tutorials/how-to-get-twitter-post-analytics-with-highperformr/
Apps: Twitter
Updated: 2026-10-05
Interactive demo: https://story-api.livedemo.ai/workspaces/62255d3d3304f17b8f5e2d03/stories/692a3f21ab56e05a00fe6fce/preview?step=1

## Steps

1. Understand your social presence. Get insights tailored to your social media goals with Highperformr Analytics.
2. Head over to Analytics (pie icon) on the left sidebar.
3. Monitor Your Growth Funnel and get a visual overview of your impression and engagement metrics.
4. Scrolling down, you will get Recent Post Insights .
5. Scroll further to see your Top Engaged Posts . You also get a clear idea of what type of media (Text, Images/Video) gets the highest engagement.
6. Post Consistency Tracker helps you visualise your posting streak.
7. You also get an overview of the followers you gained and lost in a specific period.
8. Top Posts gives you a granular look at impressions, replies, and likes on your top-performing posts.
9. Don’t shoot in the dark Monitor what you’re doing and iterate on your strategy based on insights from data analytics.