# Google Analytics - Setting Goals

> To set goals in Google Analytics, click Admin, select Events, and click Create event. Choose a Data Stream, hit Create, name a Custom event, set Matching conditions, and optionally a Value URL. Ensure Copy parameters is checked, hit Create, trigger the event, and then mark it as a conversion.

Canonical: https://livedemo.ai/tutorials/how-to-set-up-goals-in-google-analytics/
Apps: Google
Updated: 2026-10-05
Interactive demo: https://story-api.livedemo.ai/workspaces/62255d3d3304f17b8f5e2d03/stories/692a4e21ab56e05a00ff9e61/preview?step=1

## Steps

1. Click on Admin in the left pane
2. Find Events
3. Click on Create event
4. Choose the relevant Data Stream
5. Hit Create
6. Create a Custom event name and provide the Matching conditions
7. You can set Value as URL of the page you want to mark as conversion (e.g. the Thank you page)
8. Make sure the Copy parameters box is checked.
9. Hit Create .
10. Note Even though we’ve created our custom event , it will not appear as an existing event until it is triggered.
11. Once triggered, then we can mark it as a conversion.