# How to Use Moz to Find Potential Linking Opportunities

> To find potential linking opportunities in Moz, go to Link Research and click Link Intersect. Type your website domain in the first field, add up to five competitor domains, and click Find Opportunities to view sites linking to competitors but not to you.

Canonical: https://livedemo.ai/tutorials/how-to-use-moz-to-find-potential-linking-opportunities/
Updated: 2026-10-05
Interactive demo: https://story-api.livedemo.ai/workspaces/62255d3d3304f17b8f5e2d03/stories/692a5212ab56e05a00fff163/preview?step=1

## Steps

1. Go to “Link Research.”
2. Click "Link Intersect."
3. Type your website domain in the first field (e.g., yourbrand.com). This tells Moz which site to use as your baseline.
4. Now add up to five competitor domains in the designated fields. The more relevant competitors you add, the better your results will be.
5. Click the "Find Opportunities" button and Moz will show you which sites link to competitors but not to you.
6. Now you have a targeted list of potential link opportunities.