Connect Google Calendar and Mailchimp for event promotion
- George Apostolov
- 05 Sep 2025
Guide
Log in to Zapier, click "Create," and then select "Zaps" to start a new automation.
Click "Trigger" and select Google Calendar.
Choose a trigger event, such as "New Event."
Authorize Zapier to access your Google Calendar account.
Select the calendar to monitor for new events.
Run a test to ensure Zapier detects new events in the selected calendar.
Select Mailchimp as the action app.
Choose "Send Campaign" or "Add Subscriber to List" as the action event.
Connect your Mailchimp account.
Map Google Calendar event details (e.g., event name, date, location) to Mailchimp campaign or subscriber fields.
Run a test to verify the setup.
Click "Publish" to activate the automation.
Create your first interactive demo in minutes
No credit card required • Start building today


