How to Create a Poll in Mailchimp
- George Apostolov
- 05 Sep 2025
Guide
Choose an existing email.
In the 'Content' section of the email builder, click 'Edit Design'.
In your email layout, click the text content block you want to work with.
Enter the poll merge tags into the content block, using the following syntax:
Replace the X in the merge tag with H for a horizontal layout, or V for a vertical layout.
Replace the placeholder sentence between the merge tags with your poll question.
If you're using the new builder, click 'Save and exit'.
Your poll will display a clickable rating scale for each question. For example, here’s what displays in the email builder.
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