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How to Create a Social Media Post in Buffer



How to Create a Social Media Post in Buffer: step-by-step guide

  1. Click on the “Channels” tab and choose the social media account where you want to post.

  2. Click on "New Post."

  3. Enter your text, hashtags, links, or mentions.

  4. Click the dropdown arrow next to "Add to Queue" to reveal additional scheduling options.

  5. Pick "Share Now" for immediate posting.

  6. Your post is now ready to go live at the selected time!

Quick answer: To create a social media post in Buffer, select your target account under the Channels tab, click New Post, and enter your text, hashtags, links, or mentions. Next, click the dropdown arrow beside Add to Queue to view scheduling options, and choose Share Now for immediate posting to take your post live.

About this Buffer tutorial

Publish updates efficiently by selecting your account, drafting content, and choosing your posting schedule within Buffer. This guide shows how to create a Social Media Post in Buffer in 6 steps, starting with "Click on the 'Channels' tab and choose the social media account where you want to post" and finishing with "Your post is now ready to go live at the selected time!". The interactive demo above is a click-through copy of the real Buffer interface, so you can rehearse each step before doing it in your own account.

Frequently asked questions

How many steps does it take to create a Social Media Post in Buffer?

6 steps. Each one is listed in order above, and the demo highlights exactly where to click.

Can I try it without changing my own account?

Yes. Clicking through the demo doesn't touch your Buffer data or settings. Once you know the flow, repeat it in your own workspace.

This tutorial is filed under Buffer. Related guides: How to Create Consistent Image Sizes Across Platforms in Buffer, How to Create Content Groups in Buffer and How to Create Custom Captions in Buffer. Last reviewed 05 Oct 2026.

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