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How Do I Change The Default Footer in My Emails



How Do I Change The Default Footer in My Emails: step-by-step guide

  1. Go to the 'Campaign' menu.

  2. Select 'Campaign Templates'.

  3. Hover over the design to the right and Click 'Edit design' to open the campaign designer.

  4. Go to the 'Blocks' and drag a text block to your layout.

  5. Type the text that should contain the unsubscribe link.

  6. Highlight the text, then click the link icon in the navigation bar.

  7. In the right panel, in the 'Link' section, type %UNSUBSCRIBELINK%.

  8. To insert your physical mailing address, click the text block you would like the address to appear in.

  9. Click the 'Personalization Tags' option on the top toolbar.

  10. In the Add a Personalization modal, click 'Message'.

  11. Choose 'List Sender Info'.

  12. Click out of the content block. The footer you created will replace the default footer. 

  13. Click 'Preview'.

  14. Click the link above.

  15. Your physical mailing address will replace the 'Sender Info' personalization tag when you send the email to contacts. 

Quick answer: To change the default footer in your ActiveCampaign emails, navigate to Campaign Templates, open the campaign designer, and add a text block. Insert the unsubscribe link using %UNSUBSCRIBELINK%, add your physical mailing address via personalization tags, preview your changes, and click out of the block to replace the footer.

About this ActiveCampaign tutorial

Customize your email footers in ActiveCampaign by adding custom unsubscribe links and physical mailing addresses using the campaign designer. This guide covers how Do I Change The Default Footer in My Emails in 15 steps, starting with "Go to the 'Campaign' menu" and finishing with "Your physical mailing address will replace the 'Sender Info' personalization tag when y...". The interactive demo above is a click-through copy of the real ActiveCampaign interface, so you can rehearse each step before doing it in your own account.

Frequently asked questions

How many steps does how Do I Change The Default Footer in My Emails take?

15 steps. Each one is listed in order above, and the demo highlights exactly where to click.

Can I try it without changing my own account?

Yes. Clicking through the demo doesn't touch your ActiveCampaign data or settings. Once you know the flow, repeat it in your own workspace.

This tutorial is filed under ActiveCampaign. Related guides: How Do I View Who Received My Email Campaign in ActiveCampaign, How to Add a Contact to an Automation in ActiveCampaign and How to Add a List in ActiveCampaign. Last reviewed 05 Oct 2026.

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