How To Add Background Image In Webflow
- George Apostolov
How To Add Background Image In Webflow: step-by-step guide
Select the element or section you wish to apply a background image to.
Go to the Style tab in the right sidebar menu.
Scroll down to find Backgrounds and click to expand.
Next to Image & Gradient, click on the (+) icon to add an image.
By default, a placeholder image will be applied. Click on Choose image to set your own image as the background.
You can select the image from Assets as well. Simply click to apply.
Explore more settings and options to set your background and you're done!
Quick answer: To add a background image in Webflow, select your target element, open the Style tab, expand the Backgrounds section, and click the plus icon next to Image & Gradient. Then, choose your image from the placeholder or assets and explore additional settings to finalize your background.
About this Webflow tutorial
Easily set custom background images for elements and sections in Webflow by using the Style tab and Backgrounds settings. This guide shows how to add Background Image In Webflow in 7 steps, starting with "Select the element or section you wish to apply a background image to" and finishing with "Explore more settings and options to set your background and you're done!". The interactive demo above is a click-through copy of the real Webflow interface, so you can rehearse each step before doing it in your own account.
Frequently asked questions
How many steps does it take to add Background Image In Webflow?
7 steps. Each one is listed in order above, and the demo highlights exactly where to click.
Can I try it without changing my own account?
Yes. Clicking through the demo doesn't touch your Webflow data or settings. Once you know the flow, repeat it in your own workspace.
This tutorial is filed under Webflow. Related guides: How To Add Background Video In Webflow, How To Add Bullet Points In Webflow and How To Add Calendly To Webflow. Last reviewed 05 Oct 2026.
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