Website product tour

Let visitors try your product before they talk to sales.

Recipe

1. Capture the 5–8 screens that show your main value. Use an HTML demo so it looks sharp at any size.
2. Edit:
   • Start with a popup that says what the viewer will see in one line.
   • Add hotspots on the 3–5 key clicks.
   • Match your brand with Theme and Background.
3. Capture leads: add a lead form halfway or before the final step.
4. End with a call to action: a popup with "Start free trial" and "Book a demo" buttons.
5. Embed it on your homepage, product pages or pricing page. See Embed on website or your platform's guide, such as Webflow.
6. Measure completion and drop-off in Sessions.

Tips

• Keep it under 10 steps. Show the "aha" moment, not every feature.
• Exclude your team's IPs before launch.
• Want visitors to ask questions too? Add an AI Demo Agent that opens the right demo for each question.

Next: Sales outreach