How to Schedule Recurring Content Themes in Buffer
- George Apostolov
How to Schedule Recurring Content Themes in Buffer: step-by-step guide
Head over to the top menu bar, then click 'Create'.
After that, click 'New Group' to add a new tab.
Tap the provided input field and type your preferred group name. Make sure that the content theme, together with its corresponding posting day is indicated.
Once done, click anywhere outside the tab to apply the changes.
Repeat the same series of steps until all the groups for your recurring content themes are created.
Finally, you may now start creating post ideas for each group. Make sure that you strictly follow the indicated theme and posting day to publish social media posts accordingly.
Quick answer: To schedule recurring content themes in Buffer, head to the top menu bar, click Create, select New Group, enter a group name with its theme and posting day, and click outside the tab to apply. Repeat for all groups, then create your post ideas accordingly.
About this Buffer tutorial
Organize your social media strategy in Buffer by scheduling recurring content themes and creating targeted posts for each group. This guide shows how to schedule Recurring Content Themes in Buffer in 6 steps, starting with "Head over to the top menu bar, then click 'Create'" and finishing with "Finally, you may now start creating post ideas for each group. Make sure that you stric...". The interactive demo above is a click-through copy of the real Buffer interface, so you can rehearse each step before doing it in your own account.
Frequently asked questions
How many steps does it take to schedule Recurring Content Themes in Buffer?
6 steps. Each one is listed in order above, and the demo highlights exactly where to click.
Can I try it without changing my own account?
Yes. Clicking through the demo doesn't touch your Buffer data or settings. Once you know the flow, repeat it in your own workspace.
This tutorial is filed under Buffer. Related guides: How to Set Default Post Settings in Buffer, How to Set Different Time Zones in Buffer and How to Set Team Member Permissions in Buffer. Last reviewed 05 Oct 2026.
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