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How to Track Facebook Conversions Through Unbounce



How to Track Facebook Conversions Through Unbounce: step-by-step guide

  1. Go to the left-side panel and click 'Settings'.

  2. Choose 'Script Manager' from the list of options.

  3. After that, click 'Add a Script' in the top-right corner.

  4. Subsequently, click the drop-down menu.

  5. Pick 'Custom Script' to proceed.

  6. Enter your preferred Script Name into the provided input field, then click 'Add Script Details'.

  7. Following that, click the 'Placement' menu.

  8. Choose 'Head' from the available choices.

  9. Prepare your Meta Pixel code, then input it into the provided entry field.

  10. Navigate to the Script Usage tab, then tick the checkbox beside the Unbounce domain that contains the pages you want to track.

  11. Finally, click 'Save and Publish Script'. You can now track Facebook conversions from the connected Unbounce pages.

Quick answer: To track Facebook conversions, go to Settings in Unbounce, select Script Manager, and add a Custom Script. Configure the script details, select the Head placement, and input your Meta Pixel code. Finally, choose your target domain in the Script Usage tab and save and publish the script.

About this Unbounce tutorial

Set up Meta Pixel tracking in Unbounce by adding a custom script to your pages to monitor Facebook conversions efficiently. This guide shows how to track Facebook Conversions Through Unbounce in 11 steps, starting with "Go to the left-side panel and click 'Settings'" and finishing with "Finally, click 'Save and Publish Script'. You can now track Facebook conversions from t...". The interactive demo above is a click-through copy of the real Unbounce interface, so you can rehearse each step before doing it in your own account.

Frequently asked questions

How many steps does it take to track Facebook Conversions Through Unbounce?

11 steps. Each one is listed in order above, and the demo highlights exactly where to click.

Can I try it without changing my own account?

Yes. Clicking through the demo doesn't touch your Unbounce data or settings. Once you know the flow, repeat it in your own workspace.

This tutorial is filed under Unbounce and Facebook. Related guides: How to Track Unbounce Conversions in Facebook, How to Track Your Unbounce Campaign in Google Analytics and How to Trigger a Lightbox in Unbounce. Last reviewed 05 Oct 2026.

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