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How to Connect Google Analytics to Semrush



How to Connect Google Analytics to Semrush: step-by-step guide

  1. From the dashboard, select the project you want to connect with Google Analytics.

  2. Click on the project to open its dashboard.

  3. Click the “Settings” tab within the project.

  4. Select "Set up Google account."

  5. Complete and customize all the fields and click "Save changes."

  6. Check the SEMrush project dashboard to confirm Google Analytics data is being pulled correctly and that you see relevant metrics and reports.

Quick answer: To connect Google Analytics to Semrush, select your project from the dashboard and open it. Click the Settings tab, select Set up Google account, complete and customize the fields, and save changes. Finally, check the project dashboard to confirm Google Analytics data is pulling correctly.

About this Google tutorial

Integrate Google Analytics with your Semrush project by updating settings and saving your Google account details to view key metrics. This guide shows how to connect Google Analytics to Semrush in 6 steps, starting with "From the dashboard, select the project you want to connect with Google Analytics" and finishing with "Check the SEMrush project dashboard to confirm Google Analytics data is being pulled co...". The interactive demo above is a click-through copy of the real Google interface, so you can rehearse each step before doing it in your own account.

Frequently asked questions

How many steps does it take to connect Google Analytics to Semrush?

6 steps. Each one is listed in order above, and the demo highlights exactly where to click.

Can I try it without changing my own account?

Yes. Clicking through the demo doesn't touch your Google data or settings. Once you know the flow, repeat it in your own workspace.

This tutorial is filed under Google and Semrush. Related guides: How To Connect Google Analytics To Webflow, How to connect google calendar to notion and How to connect google calendar to slack. Last reviewed 05 Oct 2026.

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