How to manage lists in semrush
- George Apostolov
How to manage lists in semrush: step-by-step guide
Start by going to the Keyword Overview under Keyword Research in the left sidebar.
Enter your main keywords and hit Search.
Click on View all X keywords under Keyword Variations or Questions to find keywords for your company.
Select the keywords that you want; ideally high volume, low keyword difficulty and core keywords keywords. Hit Add to keyword list to build a list of these.
Select existing list or create new empty list.
Use Filters to get granular with your search.
You can filter by volume
Or choose between Broad Match (to find more keywords with with similar words) or Exact Match to find exact keywords.
Quick answer: To manage lists in Semrush, go to Keyword Overview, search keywords, and view all keyword variations. Select your desired keywords, click Add to keyword list, and choose an existing list or create a new empty one. Use filters to adjust volume and choose between Broad Match or Exact Match.
About this Semrush tutorial
Organize and refine your SEO keyword strategy in Semrush by filtering search results, selecting high-value terms, and building custom keyword lists. This guide shows how to manage lists in semrush in 8 steps, starting with "Start by going to the Keyword Overview under Keyword Research in the left sidebar" and finishing with "Or choose between Broad Match (to find more keywords with with similar words) or Exact...". The interactive demo above is a click-through copy of the real Semrush interface, so you can rehearse each step before doing it in your own account.
Frequently asked questions
How many steps does it take to manage lists in semrush?
8 steps. Each one is listed in order above, and the demo highlights exactly where to click.
Can I try it without changing my own account?
Yes. Clicking through the demo doesn't touch your Semrush data or settings. Once you know the flow, repeat it in your own workspace.
This tutorial is filed under Semrush. Related guides: How to read the semrush dashboard, How to remove toxic backlinks from semrush and How to Search Keywords Locally in Semrush. Last reviewed 05 Oct 2026.
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