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How to Create Variations of the Same Post in Buffer



How to Create Variations of the Same Post in Buffer: step-by-step guide

  1. Inside Buffer's Publish tab, find the post you want to use and then click its corresponding 'More Actions' button.

  2. Choose 'Duplicate' from the list of options.

  3. Following that, select the channel where you wish to publish the variation.

  4. Head over to the text field afterwards, then start making some alterations. For instance, you may edit the caption, modify its format, or change the image.

  5. Once done, review the post and then click 'Add to Queue' or 'Save As Draft'.

  6. After completing these steps, the variation of the selected Buffer post will be created and saved to your account. Repeat the same series of steps to create more.

Quick answer: To create variations of the same post in Buffer, go to the Publish tab, duplicate the desired post, and select the target channel. Next, edit the text, caption, format, or image in the text field. Finally, review your changes and click Add to Queue or Save As Draft to save the variation.

About this Buffer tutorial

Easily create multiple post variations in Buffer by duplicating existing content, making edits, and saving them to your account. This guide shows how to create Variations of the Same Post in Buffer in 6 steps, starting with "Inside Buffer's Publish tab, find the post you want to use and then click its correspon..." and finishing with "After completing these steps, the variation of the selected Buffer post will be created...". The interactive demo above is a click-through copy of the real Buffer interface, so you can rehearse each step before doing it in your own account.

Frequently asked questions

How many steps does it take to create Variations of the Same Post in Buffer?

6 steps. Each one is listed in order above, and the demo highlights exactly where to click.

Can I try it without changing my own account?

Yes. Clicking through the demo doesn't touch your Buffer data or settings. Once you know the flow, repeat it in your own workspace.

This tutorial is filed under Buffer. Related guides: How to Create Video Captions for Buffer Posts Using AI, How to Crop Images in Buffer Posts and How to Customize Post Previews in Buffer. Last reviewed 05 Oct 2026.

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