How to Create a Segment in Klaviyo
- George Apostolov
How to Create a Segment in Klaviyo: step-by-step guide
Go to the left-side panel and click 'Audience'.
Choose 'Lists & Segments' from the list of options.
After that, click 'Create New' in the top-right corner.
Tap 'Create Segment' to proceed.
Provide the required information, particularly the segment name, tags, and condition. Enter the details into their respective input fields.
Subsequently, configure the selected condition based on your preference. Simply fill out the input fields with the necessary details.
Once done, review your input and click 'Create Segment'.
After completing these steps, a new segment will be created and added to your Klaviyo account.
Quick answer: To create a segment in Klaviyo, navigate to Audience and select Lists & Segments. Click Create New, choose Create Segment, and enter the required name, tags, and conditions into the input fields. Finally, configure your preferences, review the details, and click Create Segment to add it to your account.
About this Klaviyo tutorial
Build custom audience segments in Klaviyo by configuring conditions, names, and tags. Follow these steps to organize your account. This guide shows how to create a Segment in Klaviyo in 8 steps, starting with "Go to the left-side panel and click 'Audience'" and finishing with "After completing these steps, a new segment will be created and added to your Klaviyo a...". The interactive demo above is a click-through copy of the real Klaviyo interface, so you can rehearse each step before doing it in your own account.
Frequently asked questions
How many steps does it take to create a Segment in Klaviyo?
8 steps. Each one is listed in order above, and the demo highlights exactly where to click.
Can I try it without changing my own account?
Yes. Clicking through the demo doesn't touch your Klaviyo data or settings. Once you know the flow, repeat it in your own workspace.
This tutorial is filed under Klaviyo. Related guides: How to Create a Sign-Up Form in Klaviyo, How to Create a Survey in Klaviyo and How to Create an Abandoned Cart Flow in Klaviyo. Last reviewed 05 Oct 2026.
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