How to Track Your Best-Performing Posts in Buffer
- George Apostolov
How to Track Your Best-Performing Posts in Buffer: step-by-step guide
Head over to the top menu bar and click 'Analyze'.
Following that, select the channel that contains the post you want to track.
Tap the 'Posts' tab to proceed.
Subsequently, scroll down to the Insights section and click the 'Sort By' menu.
Select 'Eng. Rate' from the list of options. This metric will help you find the best-performing post because it reflects the level of user interaction through likes, shares, and comments.
As for the Order, make sure that the 'Descending' option is selected to rank the posts from highest to lowest.
After completing these steps, the best-performing posts in your Buffer account will be displayed based on your input.
Quick answer: To track your best-performing posts in Buffer, click 'Analyze' in the top menu bar, select your channel, and tap 'Posts'. Scroll to the Insights section, open the 'Sort By' menu, choose 'Eng. Rate', and set the order to 'Descending' to rank posts from highest to lowest interaction.
About this Buffer tutorial
Find your top social media posts in Buffer by sorting analytics data by engagement rate in descending order to see highest-performing content. This guide shows how to track Your Best-Performing Posts in Buffer in 7 steps, starting with "Head over to the top menu bar and click 'Analyze'" and finishing with "After completing these steps, the best-performing posts in your Buffer account will be...". The interactive demo above is a click-through copy of the real Buffer interface, so you can rehearse each step before doing it in your own account.
Frequently asked questions
How many steps does it take to track Your Best-Performing Posts in Buffer?
7 steps. Each one is listed in order above, and the demo highlights exactly where to click.
Can I try it without changing my own account?
Yes. Clicking through the demo doesn't touch your Buffer data or settings. Once you know the flow, repeat it in your own workspace.
This tutorial is filed under Buffer. Related guides: How to Troubleshoot Social Media Connection Issues in Buffer, How to Understand the Engagement Metrics in Buffer and How to Upload Images From Dropbox to Buffer. Last reviewed 05 Oct 2026.
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