Google - Set up a campaign in GA44
- George Apostolov
Google - Set up a campaign in GA44: step-by-step guide
Turn the toggle ON for GA4.
Enter the landing page URL where you want to send your traffic.
Enter the source of your traffic. (E.g. newsletter, social media, email)
Enter the Campaign medium. (E.g. email, banner ad, CPC)
Enter the name of your campaign.
Copy the Generated URL with UTM codes.
Find Reports on the left pane.
Click on Acquisition > Traffic Acquisition.
Click on the down arrow here.
Select Session campaign.
Hit the Plus sign.
Select Traffic source.
Use search bar to find Session campaign.
Select Session campaign
Click here for more options
Select source/medium to get both info at once.
Select the Date range you want to track your campaign for.
You can track your campaign via the UTM Parameters over here.
Quick answer: To set up a campaign in Google, turn the GA4 toggle on, enter your landing page URL, traffic source, medium, and campaign name, and copy the generated UTM URL. Then, navigate to Traffic Acquisition in Reports, add the Session campaign and source/medium parameters, and select your date range.
About this Google tutorial
Configure your Google campaigns with UTM codes and track traffic performance easily using the GA4 reports dashboard. This guide covers google - Set up a campaign in GA44 in 18 steps, starting with "Turn the toggle ON for GA4" and finishing with "You can track your campaign via the UTM Parameters over here". The interactive demo above is a click-through copy of the real Google interface, so you can rehearse each step before doing it in your own account.
Frequently asked questions
How many steps does google - Set up a campaign in GA44 take?
18 steps. Each one is listed in order above, and the demo highlights exactly where to click.
Can I try it without changing my own account?
Yes. Clicking through the demo doesn't touch your Google data or settings. Once you know the flow, repeat it in your own workspace.
This tutorial is filed under Google. Related guides: Google Analytics - Set Up a GA Account, Google Analytics - Creating Events and How to Set Up Form Tracking in Unbounce with Google AdWords. Last reviewed 05 Oct 2026.
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