Variables
Show "Welcome, Acme" to Acme and "Welcome, Globex" to Globex, from one demo. Available on paid plans.

Create a variable
- Open Custom → Variables.
- Enter a Name, such as
company, and a Default Value, such as "your team". - Click Add.
Use it
Type {{ company }} in any step text, popup title or popup description. In the editor and for anyone without a custom value, viewers see the Default Value.
Give each viewer their own value
Create a custom link per prospect or campaign and set the values there.
AI Demo Agents fill {{company}}, {{firstName}}, {{domain}} and {{logo}} automatically. See Personalized Demos.
Tips
- Pick a default that reads well in a sentence: "Built for your team", not "Built for COMPANY".
- Use variables where the name matters most: the first popup and the final call to action.
- To change a whole screen per prospect (logos, numbers), edit an HTML demo and copy it per account.
Next: Edit page content
More in Edit a LiveDemo
- How to edit a LiveDemo: Learn how to open a captured LiveDemo in the editor and change steps, text, design, zoom, popups and voiceover before you publish.
- Screens: Rename, reorder, duplicate and delete screens in the LiveDemo editor, add screens from the library or by upload, and understand screen types.
- Steps: Add, reorder, duplicate and delete the steps of your LiveDemo so the interactive demo follows the exact flow you want buyers to see.
- Pointer & Hotspot Steps: Guide viewers with pointer steps (an animated cursor) or hotspot steps (a pulsing dot), and set their placement and options in LiveDemo.
- Step Text & Buttons: Format tooltip text, personalize it with variables, change the Next button label and footer, and write step copy that converts.
- Transitions: Add the pointer click or hotspot that moves viewers from one screen of a LiveDemo to the next.
- Popup: Add popups to your LiveDemo to introduce a feature, explain a step or capture leads with a form inside the interactive demo.
- Popup Buttons & Effects: Add call-to-action buttons to LiveDemo popups: go to the next step, jump to a screen or open a website, with colors and attention effects.
- Lead Forms: Add a lead capture form to a LiveDemo: fields, required answers, dropdowns, captcha, placement tips and where submissions go.
- Embed Popups: Use an Embed popup to put a Calendly or Cal.com calendar, a Typeform, a video or any HTML embed inside your LiveDemo.
- Branching: Build a choose-your-own-path LiveDemo with popup buttons that jump to different screens, for different personas or features.
- Zoom: Use zoom in the LiveDemo editor to focus viewers on the important part of a screen and make small UI details readable.
- Video Screens: Speed up video screens, add zooms on the timeline and turn video frames into screenshot screens in the LiveDemo editor.
- Voiceover: Add AI voiceover to your LiveDemo so each step of the interactive demo is narrated for viewers.
- AI Text: Use Enhance with AI to rewrite every step of your LiveDemo into a clear, contextual guide in one click.
- Autoplay: Turn on autoplay to play your LiveDemo step by step automatically, like a video, while keeping it interactive.
- Edit Page Content: Change copy, numbers, colors and images on captured HTML screens in LiveDemo without recording again.
- Blur & Hide Data: Blur or hide emails, names, revenue and other sensitive data in your LiveDemo before you share it.
- Design: Customize the look of your LiveDemo: brand colors, fonts, hotspots and tooltip styles that match your product and website.
- Theme: Match your LiveDemo to your brand with tooltip and button colors, a Google font, tooltip arrows, hover glow and footer button style.
- Background: Frame your LiveDemo on a solid color, gradient or wallpaper, with padding and blur, for a polished look on your website.
- Music: Play a preset track or your own audio behind your LiveDemo, trim long files and set the volume.
- Misc Settings: Turn on completion confetti, remove the browser wrapper, show navigation tabs, use a large custom cursor and control the watermark in LiveDemo.
- Content Security Policy: Add Content Security Policy directives so embeds, fonts and images from other domains load inside your LiveDemo.